Wood’s renewable benefits shared with millions of Australians thanks to The Ultimate Renewable campaign

Wood’s renewable benefits shared with millions of Australians thanks to The Ultimate Renewable campaign

With still another one and a half months to go, The Ultimate Renewable™ consumer campaign by Forest and Wood Product Australia (FWPA) has reached millions of people across Australia since it launched on 1st July.

Advertisements featuring host of Grand Designs Australia, Peter Maddison, and content explaining the renewable attributes and environmental advantages of responsibly sourced wood, have featured across a range of channels. The campaign spans traditional mediums such as television and billboards to online, social media and some print such as the Qantas Magazine.

Media Release:
mr_FWPA_Mid-CampaignResults_23Aug.pdf

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FWPA publishes the industry newsletters, R&DWorks and ForWood. In addition, we have the WoodSolutions newsletter addressing design and build specifiers – architects, building designers, engineers and others involved in specifying the choice of building materials, as well as the Wood.Naturally Better. ™ Partner Update. ForestLearning is FWPA’s quarterly newsletter that provides information on Australian forests and forest-based products to teachers and educators, school children and the public.

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