Promoting the Advantages of Wood Products

Promoting the Advantages of Wood Products

This program aims to promote the benefits of using forest and wood products, both direct to consumers and to specifiers in the design and build industry.

As part of this program, we deliver a number of industry initiatives including The Ultimate Renewable campaign and partner program, the ForestLearning website and resources for teachers, as well as the world’s most-visited timber website WoodSolutions.

Another key component is communicating with and engaging regulators, standards bodies, opinion leaders and specifiers.

FWPA focuses on benefits such as carbon storage, low embodied energy, renewability, reuse and the sustainability of the forest resource, as well as new applications and services over alternatives, in both existing and emerging markets.

These initiatives help to grow the industry by:

  • Improving market awareness of, and satisfaction with, forest and wood products
  • Increasing understanding that consumption of forest and wood products can, if they are substituted for more energy-intensive materials, reduce carbon dioxide emissions
  • Raising awareness of sequestration of carbon in the built environment through the carbon stored in wood products

FWPA Newsletters

FWPA regularly distributes industry updates and information through e-newsletters including ForWood, R&DWorks, Statistics Count and The Ultimate RenewableTM Partner Update. ForestLearning, our education program for teachers, educators and school children, also publishes a quarterly e-newsletter and ensures school communities and the public are informed on Australian forests and forest-based products.

Additionally, WoodSolutions publishes a newsletter that addresses design and build professionals – architects, building designers, engineers and others involved in specifying the choice of building materials.

For more information on our mailing lists or to subscribe click the link below.


R&D Works


The Ultimate Renewable Partner Program